One of the most common methods used in the past to overcome the
perishibility of sensitive beverages is the use of preservatives. This
conservation technique, despite its efficacy, is sometimes questioned due to
the possible harmful effects that these substances may have on one’s health if
used over long periods of time.
While sterilization and the aseptic production techniques don’t alter the
composition of the product, preservatives remain in the product after
processing. Many preservatives and food additives have known side effects if
consumed in large quantities or may in a large number of cases give rise to
allergic reactions. The presence of preservatives in soft drinks also has a
potential negative influence on the consumer who is increasingly more
attracted towards healthy products.